Sicilia Avocado: a story to savor
When you eat one of our Avocado di Sicilia® avocados, you are not just nourishing yourself with a precious, healthy, and ethical fruit, but also with a beautiful Italian story, which began many years ago in one of the most spectacular territories of the "Bel Paese."
Unfortunately, we do not always realize an undeniable fact when we choose food: that we are also nourishing ourselves with its story. This is why we want to tell you our adventure, the one that gave rise to the 100% Born in Sicily Avocado.
Think about it for a moment: an avocado grown on the other side of the world, cultivated who knows how, and harvested by who knows whom, will not appear very different from an avocado grown by us farmers on our land, with our hands - a few miles from your home - with respect for nature.
This is why history, however invisible, can truly increase the value of what we nourish ourselves with. From the uniqueness of our territory and our family lands in Giarre (Catania), tradition, passion, and innovation have given life to something revolutionary.
A dream called Sicilia Avocado
It all began with a dream of the young Sicilian entrepreneur Andrea Passanisi after a trip to Brazil: to cultivate avocados on the slopes of Etna.
From his grandfather, he inherited a passion for agriculture, and from the world, a desire for new challenges. And so, from Giarre, between the slopes of the volcano and the Ionian Sea, his intuition transformed into an entrepreneurial reality that today sells organic Avocado di Sicilia® online throughout Italy and beyond.
Convinced that this tropical fruit could thrive here, Andrea began to experiment, with great foresight intuiting three winning moves:
- Revaluing family fallow lands by cultivating avocados
- Creating a network with local farmers
- Combining tradition and innovation, embracing the digital world well in advance
From the love for a land rich in biodiversity, traditions, and splendor, the identity of an avocado linked to a territory was born, that is, the avocado cultivated in Sicily.
Today Sicilia Avocado sells this all-Sicilian excellence online in Italy and several European countries. But the challenge continues…
Avocado, Italian pride
Care, ethics, and experience are just some of the factors that contribute to making these fruits with buttery flesh so delicate, so irresistible! The Avocado di Sicilia® cultivated on the slopes of Etna possesses exclusive characteristics: it benefits from the microclimate of the area and the fertility of the volcanic soil.
Furthermore, Giarre is one of the rainiest municipalities in Italy, thanks to the presence of Etna, which results in considerable savings in water and energy resources (humidity exceeds 50%); for this reason, we can also speak of ethical production.
Here are all the avocado varieties we produce:
- Fuerte: smooth skin, dense yellow flesh, with an oil content of 18%. Rich and creamy flavor, with nutty notes and a slightly acidic, herbaceous aftertaste.
- Bacon: the skin is green and has a more delicate taste than other types.
- Orotawa: comparable to Hass, with rich and creamy flesh.
- Hass: it is the best for its intense taste and rich, creamy flesh. The pit inside is smaller than other types.
- Reed: has a more delicate taste than other types. It is ripe when the skin darkens and the flesh is soft.
Truly organic
One of the secrets to the success of our avocado is undoubtedly the volcanic soil rich in microelements and humus. Added to this is respect for the environment, its balance, and our health at every production stage.
Sicilia Avocado is organic certified, but for us, it is not so much an administrative recognition, a simple certificate. Rather, it is a "mentality certificate": organic is our philosophy, our modus operandi; we cultivate tropical fruits because the soil is suitable, because the Earth told us "Yes."
How many times at the supermarket are we seduced by packaging without stopping to read the labels or ingredients of what we are buying? We will explore this topic in an upcoming article.
We are proud to guarantee that when you order our fruit online, you can count on:
- an organic product
- short and transparent supply chain
- total respect for the environment
- 100% Sicilian, from seed to fruit
That's why if you eat one of our Avocado di Sicilia® avocados, you are not only choosing a fruit with fantastic nutritional properties, but you are also nourishing yourself with a story made of Sicily, Love, and Respect. You can't see it, but it's there. And now you know it too.